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YARNFIRE / AFTERGLOW / BRAND GUIDE 01

Great games.
Better stories.

Yarnfire turns the things people make together into the stories they want to come back to. Yarn is the story. Fire is the spark, the warmth, and the place we gather.

Looping thread flameyarnfire

The colors of good company.

Night plum
#15111D

Soft plum
#241D30

Ember
#FF7957

Butter
#F8D978

Warm cream
#FFF6E8

A spark with a thread of its own.

The flame holds a looping thread: stories made, shared, and remembered. Keep the symbol spacious. Use ember for actions, butter for moments worth keeping, and lavender as an occasional supporting color.

Big personality. Clear words.

A native SF-style system font stack keeps headings crisp and instructions easy to read. Our voice sounds like a thoughtful host: “Bring yourself. We’ll make room.” Keep jokes small and invitations warm. Passing is always welcome.

Made to be passed around.

Each adventure has a complete visual world: museum exhibits, neon radio equipment, comic panels, shared scrapbook pages, game-show doors, or detective evidence. Its typography, framing, controls, and scene artwork carry that story through play. The launcher stays quiet and consistent.

Six adventures. Six visual worlds.

Explore the adventure design library and download the theme pack ↗

Design reference.

The Afterglow direction draws inspiration from the dark surfaces and warm accents in Gaming Website by Ronas IT on Dribbble. Yarnfire’s symbol, card artwork, layout, and copy are original.

Download the flame SVG ↓